12/23/2023 0 Comments Targeted direct mailDelivering the prepared mail pieces directly to the post office.Sorting and processing per postal regulations.Our full-service Production Facility and Mail House can assist with: Consider brand recognition by using corporate letterhead and matching envelopes. Direct your campaign to the specific interests of your audience and include a call-to-action and tracking mechanism to monitor the success of the mailer. Keep Correspondence Corporate and ConfidentialĮnvelope Mailers can contain multiple pieces in one envelope, such as letters, announcements or solicitations. Mailed without an envelope, they require less handling than traditional, envelope-based Direct Mail. They are a versatile, user-friendly Direct Mail option with high visibility. Self Mailers combine the narrative qualities of a letter with the graphic capabilities of a postcard. Repetition results in increased return on investment (ROI) and a postcard is an easy and affordable way to ensure that your message is read.Ĭonvert Your Marketing Collateral Into a Self Mailer They’re a great marketing ‘weapon’ that will help you stay in front of your audience while driving your competition crazy. Postcards build brand awareness and drive more business. By eliminating activities like folding, stuffing and sealing, the mail processing costs are reduced significantly. As they are self-contained, there’s no chance of mismatching personalized documents and envelopes. Pressure Seal Mailers give your business a cost-effective and secure way to deliver a message without an envelope. With demographic filters, your mailings can be targeted to the customers you want to reach, without having to know names or street addresses.Įnsure Confidentiality without an Envelope You simply pick the neighborhood you want targeted, and a USPS carrier delivers your piece to every address while delivering the day’s mail. Reach Every Customer in Your NeighborhoodĮvery Door Direct Mail (EDDM) lets you reach every home, every address, every time. Let’s take a look at some of the options available to you when utilizing Direct Mail in your marketing campaign: It’s easy and cost-effective – With several options available to minimize postage, Direct Mail is an affordable way to market to potential customers.It’s measurable – Direct Mail is one of the few media channels that gives you the ability to track success of your campaign.It’s tangible – Direct Mail allows you to physically place your message in your customers’ hands and encourage interaction.It’s personal – With Direct Mail you can address your customers by name, speak to them individually, and appeal to their interests.It’s Targeted – Direct Mail focuses on a smaller group of prospects who are more likely to respond to your offer, giving you more bang for your buck. The truth is, Direct Mail still gets in and gets the job done! It’s a challenge for marketers to target and stay in touch with customers due to “Do Not Call” registries, the hundreds of channels on TV, and spam email concerns. As one of the most effective and personalized ways to advertise, Direct Mail is a powerful marketing medium used to reach the right person at the right time with the right message.
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